For BPI Solutions we implemented a complete relaunch of the website. The particular challenge of this project was that the old page has grown over many years and provided a wealth of content.
Together with BPI, we identified the important content and established a meaningful user guidance. The new page provides target group-oriented information for the various interested parties. The site offers various entry-level opportunities, such as an intuitive product catalog, success stories or a quick-selection tool with relevant questions on the start page.
The layout of the new page is in the well-known color palette of the company, which was refreshed and revised by us. This way the recognition factor remains high and yet gets a fresh look.
We also developed a new image concept with special effects for standardisation and local reference for the company pages.
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